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De Beers is helping your jewellery box to be more ethical
De Beers is helping your jewellery box to be more ethical

The Promise round brilliant diamond ring | De Beers US
The Promise round brilliant diamond ring | De Beers US

The Drum | 1948: De Beers 'A Diamond Is Forever' Campaign Invents The  Modern Day Engagement Ring
The Drum | 1948: De Beers 'A Diamond Is Forever' Campaign Invents The Modern Day Engagement Ring

De Beers myth: Do people spend a month's salary on a diamond engagement ring?  - BBC News
De Beers myth: Do people spend a month's salary on a diamond engagement ring? - BBC News

De Beers' History | Engagement Ring Origins - BAUNAT
De Beers' History | Engagement Ring Origins - BAUNAT

DeBeers Latest Engagement Ring Collection Comes From Ten Contemporary  Jewelry Designers | Vogue
DeBeers Latest Engagement Ring Collection Comes From Ten Contemporary Jewelry Designers | Vogue

DB Classic Pavé round brilliant diamond ring | De Beers US
DB Classic Pavé round brilliant diamond ring | De Beers US

The Hustle on Twitter: "In the 1940s, 10% of first-time brides received engagement  rings; by the 1990s, 80%+ had. Thanks to De Beers, in 1948, this changed  forever… …after dropping the iconic
The Hustle on Twitter: "In the 1940s, 10% of first-time brides received engagement rings; by the 1990s, 80%+ had. Thanks to De Beers, in 1948, this changed forever… …after dropping the iconic

My favourite ad of all time: DeBeers 'A diamond is forever' from 1938  onwards - Mumbrella Asia
My favourite ad of all time: DeBeers 'A diamond is forever' from 1938 onwards - Mumbrella Asia

The Engagement Ring Story: How De Beers Created a Multi-Billion Dollar  Industry From the Ground Up
The Engagement Ring Story: How De Beers Created a Multi-Billion Dollar Industry From the Ground Up

The Engagement Ring Story: How De Beers Created a Multi-Billion Dollar  Industry From the Ground Up
The Engagement Ring Story: How De Beers Created a Multi-Billion Dollar Industry From the Ground Up

The History of De Beers and Diamonds
The History of De Beers and Diamonds

How Americans Learned to Love Diamonds - The New York Times
How Americans Learned to Love Diamonds - The New York Times

Behind the Design: Three Stone Rings - Diamond Nexus
Behind the Design: Three Stone Rings - Diamond Nexus

History Of Diamond Rings - De Beers Advertisement
History Of Diamond Rings - De Beers Advertisement

New addition to the collection of De Beers engagement rings is a modern ode  to love | The Jewellery Editor
New addition to the collection of De Beers engagement rings is a modern ode to love | The Jewellery Editor

De Beers 1.06ct Forever Diamond Engagement Ring & Band, with Papers | eBay
De Beers 1.06ct Forever Diamond Engagement Ring & Band, with Papers | eBay

De Beers Diamonds- Media Studies - YouTube
De Beers Diamonds- Media Studies - YouTube

30 of the best diamond engagement rings from Vera Wang, Tiffany and more |  HELLO!
30 of the best diamond engagement rings from Vera Wang, Tiffany and more | HELLO!

De Beers Forevermark Center of My Universe® Oval Halo Engagement Ring with  Diamond Band - 100-01934
De Beers Forevermark Center of My Universe® Oval Halo Engagement Ring with Diamond Band - 100-01934

The History Of Engagement Rings – Simon G. Jewelry
The History Of Engagement Rings – Simon G. Jewelry

With Grandma's Ring, I Thee Wed' - The New York Times
With Grandma's Ring, I Thee Wed' - The New York Times

De Beers Infinity engagement ring collection unveiled – The Glass Magazine
De Beers Infinity engagement ring collection unveiled – The Glass Magazine

The Story Of The First Diamond Engagement Ring - The Vintage Jeweller
The Story Of The First Diamond Engagement Ring - The Vintage Jeweller

Diamonds: The Greatest Marketing Scam Of All Time | by MediaVSReality |  Medium
Diamonds: The Greatest Marketing Scam Of All Time | by MediaVSReality | Medium

De Beers' most famous ad campaign marked the entire diamond industry |  Theeyeofjewelry.com
De Beers' most famous ad campaign marked the entire diamond industry | Theeyeofjewelry.com